In the world of NCAA uniforms and how they’ve been revolutionized in today’s game is tailored to fit a certain team’s state flag, to resemble a much-needed throwback to the university’s previous jerseys or just to decide to deck out a university in swag. The uniform’s design and brand have become a recruiting staple.
The leader is Nike. Everybody has attempted a shot to take down the king—some companies have failed. The competition has even led to Nike’s rival companies sweeping in and taking over branding for the universities.
Adidas and Under Armor, Nike’s top rival companies in the NCAA, have seen its share of hits and misses in today’s uniform revolution.